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LPS CHINA TALKS: EPISODE 8: MR. STEVEN TAN - SINGAPORE MARKET EPISODE 8: Mr. Steven | Managing Director  | OrangeTee &Tie   We are meeting today with Mr. Steven Tan, the Managing Director of OrangeTee & Tie to discuss about the specificities of the highly competitive Singapore real estate market, the importance of foreign investors and the global strategy of his company.     LPS:Dear Mr. Steven Tan, thanks for joining this interview. You’re the head of OrangeTee & Tie, one of the Top 3 property companies in Singapore, with over 4,200 staff and property agents. How would you describe your…

LPS CHINA TALKS: EPISODE 8: MR. STEVEN TAN – SINGAPORE MARKET

EPISODE 8: Mr. Steven | Managing Director  | OrangeTee &Tie

 

We are meeting today with Mr. Steven Tan, the Managing Director of OrangeTee & Tie to discuss about the specificities of the highly competitive Singapore real estate market, the importance of foreign investors and the global strategy of his company.

 

 

LPS:Dear Mr. Steven Tan, thanks for joining this interview. You’re the head of OrangeTee & Tie, one of the Top 3 property companies in Singapore, with over 4,200 staff and property agents. How would you describe your leadership style and the way you manage such a big company?

Mr.  Steven Tan: I always believe the speed and magnitude of disruption driven by technological advancement and behavioral change will impact the real estate industry significantly. Hence, the best way to future proof our business is to embrace digital transformation, led by the top management of the company.

OrangeTee started digital transformation as early as 2015 and it is proven that we made the right decision looking at the growth of the company in the last few years. This pandemic reaffirms our vision as during the lockdown period, everyone is being forced to fast-track their technology savviness. Our digital readiness gives us the cutting edge over our competitors during and post pandemic.

 

LPS:Can you tell us more about the reasons behind your choice of forming a joint venture between OrangeTee and Edmund Tie in 2017?

Mr.  Steven Tan: The key reasons to form the joint venture are: First, to improve our market position from 4th largest to become 3rd largest real estate agency in Singapore. Secondly, to gain market power in terms of securing more project marketing appointments. Thirdly, to increase our competitiveness in sales performance. Fourthly, to enjoy the economies of scale.

The other key motivation to collaborate is that both companies share similar cultures and values such as professionalism, trustworthiness and cares.

 

LPS:With so many property agencies in Singapore, the competition is fierce. Is it becoming harder to think “out of the box” and keep innovating?

Mr.  Steven Tan: Yes, the competition is fierce but this is part and parcel of doing business in Singapore. That’s why we must constantly monitor and anticipate the challenges and opportunities ahead, make sure our business model can adapt quickly to the changes, and alway innovate to gain first-mover advantage over our competitors.

To achieve that we must have the right people with a creative thinking mindset. We have a digital transformation team working closely to identify the needed changes, create a vision to guide through inspiration, and execute the changes with the rest of the staff.

 

LPS:How important is the China market to OrangeTee & Tie?

Mr.  Steven Tan: Important but not critical at this moment due to the Government’s cooling measures and the pandemic situation.

However, I believe more Chinese investors will invest in Singapore due to our strong economic fundamentals such as political stability, pro-business environment and low interest rate climate.

We are exploring partnerships with local real estate companies to tap on each other’s platforms, expertise and network so that we can provide better services to our clients.

 

LPS:Many property investors are interested in investing in the Singapore real estate market for the first time, but some are still hesitant because they feel they lack of knowledge and experience on this market. Which advice would you give to the first-time buyers?

Mr.  Steven Tan: The best way is to engage a competent agent who understands your needs and able to provide you the best advice.

One effective way is to visit the agents review platforms such as propertyagentsreview.com to look at the feedback from other customers who have engaged and transacted the property with the agents.

OrangeTee is the first real estate agent in Singapore to provide this review platform in 2016.

Also, I encourage the investor to do their own research before making any commitment. Nowadays there are many useful information or videos the investors can retrieve from the website, Recently, OrangeTee just launched its Market Analytics Suite for the public to use. I encourage investors to make use of it to gain some market intelligence.

 

LPS:How would you describe the current supply of new real estate developments in Singapore?  Is it currently under or over supplied?

Mr.  Steven Tan: At this stage the market is at the healthy level but it will turn into an undersupply situation in 2 to 3 years time.

The reason is because most of the lands bought during the peak of collective sales in 2016 and 2017 but the trend stopped immediately after the Government implemented cooling measures in mid 2018.

Also, the government has been controlling the land supply from the government land sales program to stabilize the market since 2015.

Of course, with the COVID-19 pandemic, the pace of sales would be slower so I expect the market will be in a healthy and stable situation from now till 2024.

 

LPS:You’re also a private investor yourself. What is the best real estate investment you’ve made in your life? And the worst one?

Mr.  Steven Tan: My best investment was my investment in the OrangeTee. First, it provides me a job. Secondly, it gave me a good monetary return as well as job satisfaction. Most importantly, it gives a platform to know more people and foster close relationships with them such as our business partners, the developers, our staff and our agents.

The next best investment is property investments. I have been investing in property since 25 years ago and I am now enjoying the capital appreciation and positive recurring income from rental properties.

The worst investment is forex. I invested some money about 20 years ago and I stopped within 2 week because of the chaotic performance of the currency.

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LPS CHINA TALKS: EPISODE 7: MR. ANDREW CORKERY - INDONESIA MARKET EPISODE 7: Mr. Andrew Corkery | Founder & CEO | SELO Group   We are glad to introduce you Mr. Andrew Corkery in this episode of LPS CHINA TALKS. Mr. Andrew is the Founder & CEO of Selo Group, a premier regional property company in Indonesia, one of Indonesia’s largest Lombok real estate developers. Selo Group began its journey in South Lombok in 2009. Since then the Australian founders have spent the next 10 years growing and refining Selo Group’s business model, creating a fully-integrated development business spanning across…

LPS CHINA TALKS: EPISODE 7: MR. ANDREW CORKERY – INDONESIA MARKET

EPISODE 7: Mr. Andrew Corkery | Founder & CEO | SELO Group

 

We are glad to introduce you Mr. Andrew Corkery in this episode of LPS CHINA TALKS. Mr. Andrew is the Founder & CEO of Selo Group, a premier regional property company in Indonesia, one of Indonesia’s largest Lombok real estate developers.

Selo Group began its journey in South Lombok in 2009. Since then the Australian founders have spent the next 10 years growing and refining Selo Group’s business model, creating a fully-integrated development business spanning across Design, Property Sales & Marketing, Legal & Permits, Construction, Project Management and Hotel & Resort Operations. Now it’s one of the largest developers in Lombok, Indonesia.

For many years, Mr. Corkery has followed his vision, focusing on building unique integrated residential investment projects (such as Selong Selo Residences, Luxury Surf Villa and Kemah Luxury Tent Villa) on the island of Lombok that is regarded as the “next Bali” and achieving continuous success.

 

 

LPS:Can you please introduce your company briefly?

Mr. Corkery: Selo Group is a fully integrated development business spanning across Design, Property Sales & Marketing, Legal & Permits, Construction, Project Management and Hotel & Resort Operations.

Selo Group’s portfolio of high-end land and development projects are located primarily along the stunning coast of South Lombok Indonesia.

The Group’s flagship project, Selong Selo Resort & Residences, is a community of luxury ocean view villas within a fully managed resort with villas ranging from studio to seven bedrooms all with their own private pool, and include the ‘Kemah’ estate, a luxury tented resort and Luxury Surf Villas.

Selo Group have built large multi-million dollar properties successfully in Indonesia on time and budget to the highest of international standards, and has created efficiencies throughout the build process, resulting in a smooth and seamless experience for their clients from beginning to end.

 

LPS:What’s your sales and marketing strategy for China market?

Mr. Corkery: Selo Group’s 2020 sales and marketing strategy is to manage and develop our sales channels in China to achieve continues sales growth.

With a strong focus on driving brand awareness in the Chinese market through key platforms such as WeChat, Uoolu and soon JD.com we aim to educate new Chinese investors on our Indonesian properties and also the ability to generate high capital appreciation and yields versus the more well-known islands such as Phuket and Bali.

 

 

LPS:Which properties would you like to present to Chinese buyers and investors this year?

Mr. Corkery: Luxury Surf Villas within our flagship project in Lombok, Selong Selo Resort & Residences offering Studio, One & Two Bedroom Villas with pool and currently an assured 8% yield and the next stage will be sold at a higher price.

Within the exclusive resort, the Surf Villas combine effortless luxury with the natural beauty of the island’s surrounds.

Each villa is equipped with modern fittings and its own private plunge pool. Selong Selo’s Luxury Surf Villas are ideal for solo, duo or small groups of travellers seeking a paradise adventure.

A hillside haven with an emphasis on wellness, adventure, world class dining and unforgettable natural surroundings; Selong Selo Luxury Surf Resort is located next to the award-winning Selong Selo Resort & Residences in South Lombok.

Selong Selo’s Luxury Surf Resort combines the comfort and amenities of a world class hotel with the unique opportunity to experience the thrills and adventures offered by its natural surroundings.

 

LPS:What are the notable aspects of your properties / developments?

Mr. Corkery: With superior beaches, surfing, a drier micro-climate, and lower entry point, South Lombok is the perfect location. Access to Resort-style facilities, Clubhouse with Pool, Restaurant, fully equipped gym, Children’s Club, tennis court and luxury day spa … all just minutes to the beach!

The Luxury Surf Villas showcase panoramic ocean views from floor to ceiling windows.

 

 

LPS:What benefits a Chinese investor can get by investing into your properties?

Mr. Corkery: 

  • A very attractive and opportunistic investment with assured 8% yield and strong capital appreciation opportunities ahead of the Moto GP next year and planned more direct flights from China. Lombok continues to trade at significant discount to Bali and gap will quickly close into 2021 given the planned government spend on the island
  • Passive investment with a well-capitalised developer looking after all their needs
  • 30 days stay in your Luxury Surf Villa
  • Allowing Chinese to mix with a high net worth from across the world. Current investors are from over 20 different countries

 

LPS:What are the steps involved for Chinese investors to go ahead and purchase with you?

Mr. Corkery: Steps to Purchase for investors:

  1. Select the desired unit, sign Reservation Agreement and deposit  of 50K USD before the Stage one sells out
  2. After booking of unit, to review and execute the Master Agreement within 14 days.
  3. Purchaser will commence land securitisation process
  4. Purchaser pays 4 scheduled land and construction payments over the construction period.

 

 

 

Selo Group will be participating at LPS Beijing 2020, the 21st edition. We look forward to welcoming you at the Wanda Vista Beijing, this December 4-6.

 

 

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LPS CHINA TALKS: EPISODE 6: Mr. RAYMOND CHOONG – SINGAPORE MARKET EPISODE 6: Mr. Raymond Choong | Group President & CEO | GuocoLand   We are glad to introduce you Mr. Raymond Choong in this episode of LPS CHINA TALKS. Mr. Raymond Choong is the Group President & CEO of GuocoLand Limited (“GuocoLand”), a premier regional property company, one of Asia’s largest real estate developers, listed on the Singapore Exchange since 1978. GuocoLand has operations in Singapore, China, Malaysia and Vietnam and in 2017, GuocoLand expanded beyond Asia as it entered United Kingdom and Australia through a strategic partnership with Eco World Development…

LPS CHINA TALKS: EPISODE 6: Mr. RAYMOND CHOONG – SINGAPORE MARKET

EPISODE 6: Mr. Raymond Choong | Group President & CEO | GuocoLand

 

We are glad to introduce you Mr. Raymond Choong in this episode of LPS CHINA TALKS. Mr. Raymond Choong is the Group President & CEO of GuocoLand Limited (“GuocoLand”), a premier regional property company, one of Asia’s largest real estate developers, listed on the Singapore Exchange since 1978.

GuocoLand has operations in Singapore, China, Malaysia and Vietnam and in 2017, GuocoLand expanded beyond Asia as it entered United Kingdom and Australia through a strategic partnership with Eco World Development Group Berhad in Eco World International Berhad. GuocoLand’s headquarters are located in Singapore, in the 290m-tall Guoco Tower, the tallest building in Singapore.

 

 

LPS:Dear Mr. Raymond Choong, thanks for joining this interview.  You have acted as the CEO of Hong Leong Financial Group for 9 years before joining GuocoLand in 2015. Back at that time, why did you choose Guocoland?

Mr. Raymond Choong: After spending many years in banking, I was pleased to be given the opportunity to move to a different industry in which I have a strong personal interest in. Throughout my career in banking, I have always been involved in the real estate industry as a financier for both small and large developments.

I find real estate developments very interesting as one can witness the growth of thriving and vibrant communities when these developments are successfully completed. We can see families and businesses thriving in these developments and this does provide a very strong sense of accomplishment.

Both GuocoLand Limited and Hong Leong Financial Group are part of the Hong Leong Group. Further, given GuocoLand’s regional presence and pipeline of interesting projects, I saw this as a good platform for me to contribute my experience as well as to learn more about the real estate industry.

The fact that GuocoLand has been in China since 1994 is also a big attraction for me to take on this role as I have always felt that China is a very vibrant and major market for real estate. I relish the opportunity to be involved in the Chinese real estate business as it is vibrant, competitive and so much that one can learn.

 

LPS:You have recently announced your plans for a new development in Chongqing. How important is the China market to GuocoLand?

Mr. Raymond Choong: We currently have two projects in Chongqing. Our first project, Chongqing 18 Steps, is a mega mixed-use project comprising over 1,000 luxurious modern apartments in five high-rise residential towers and commercial developments.

Positioned as a new landmark in Chongqing’s central Yuzhong District, Chongqing 18 Stepsis one of the largest investments we have made in China in recent years. We are hoping to show case our expertise and vision with the Chongqing 18 Steps project and aim to set a new benchmark for well designed and conducive living environment in this project.

In December 2019, we were awarded a land tender for four land plots situated in Liangjiang Xinqu of Chongqing Yubei District Area for residential development. We are excited about our second major project for us in Chongqing.

China is a core market for GuocoLand. We remain positive about China’s economic prospects and will continue to seek opportunities to build scale and deepen our presence in China. China is a large market where projects have sizable gross development value, which is attractive to the Group. As we scale up in China, we expect contributions from both markets of Singapore and China to be comparable in time to come.

 

LPS:Over the past years, Malaysia and Singapore have attracted a growing number of Chinese property investors. Do you foresee that this trend will continue in the coming years?

Mr. Raymond Choong: China has a large population and its people are growing more affluent. For many affluent people, real estate, in particular, residential property is an attractive and important asset class to invest in.

Singapore and major Malaysian cities such as Kuala Lumpur (“KL”) have positioned themselves as attractive cities to live and invest in. Both cities have strong real estate laws which ensure that property investments are well protected.

Further, Chinese investors are comfortable visiting and living in Singapore and KL given the similarities in cultures, language, and people. Going forward, I am hopeful that Singapore and Kuala Lumpur will continue to draw their share of Chinese investments in property.

Both GuocoLand Singapore and GuocoLand Malaysia have attractive projects which are suitable for investors from China. In recent years, we have seen a higher level of interest and take-up from Chinese buyers for our developments in Singapore and Malaysia andwill continue to actively market our developments to Chinese buyers.

In Malaysia, two luxuryhigh-rise residential projects in particular have seen strong interest from Chinese buyers. These are The Oval and DC Residency which are both freehold properties. The Oval is located in the heart of Kuala Lumpur city center in the vicinity of the iconic Petronas twin towers while DC Residency is located in the heart of Damansara Heights, one of the most prestigious residential neighborhoods in KL.

For investors who are considering buying a good property in Malaysia, I think now is a good time as prices are very attractive due to the current strong supply situation and favourable exchange rates.

 

 

LPS:With the of more and more luxury real estate developments in Malaysia and Singapore, is it becoming harder to think “out of the box” and deliver projects that are truly different and stand out from the competition?

Mr. Raymond Choong: Competition is keen in our key markets of Singapore, Malaysia, and China. Developers need to constantly innovate to meet rising expectations of home buyers.

In Singapore, we have a strong track record in the luxury segment where projects such asGoodwood Residence, Leedon Residence and Martin Modern, have achieved strong sales.

GuocoLand has experienced and committed teams across different geographies which constantly strive to deliver outstanding and differentiated products to meet lifestyle needs.

We are focused on delivering quality developments in strong locations and building vibrant and thriving communities in all our developments.

 

LPS:What is the strategy of GuocoLand for the coming 3 or 4 years?

Mr. Raymond Choong: We will continue to focus on our key markets of Singapore, China and Malaysia, scaling up our businesses in a financially disciplined and prudent manner.

Our key focus remains on residential development, even as we grow recurrent income to ensure sustainable growth. We have a pipeline of development projects which will boost GuocoLand’s recurrent income, including Guoco Midtown in Singapore and Guoco Changfeng City in Shanghai, China.

We will also continue to build the capabilities of our people so that we can constantly deliver differentiated products and our business can have a competitive edge.

 

 

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LPS CHINA TALKS: EPISODE 5: Mr. Saïd Hejal – SPAIN MARKET EPISODE 5: Mr. Saïd Hejal | CEO/Founding Partner | Kronos Homes   LPS: Dear Mr. Saïd Hejal, thanks for joining this interview. After graduating from McGill University, you worked for 10 years in the United States for investment funds before founding Kronos Homes in 2014. After only 6 years of existence, Kronos Homes already ranks among the Top 10 of Spanish real estate developers. When you founded the company, did you foresee that your company would develop that fast? Mr. Saïd Hejal: Kronos Homes was born with a vocation to lead the Spanish real estate market…

LPS CHINA TALKS: EPISODE 5: Mr. Saïd Hejal – SPAIN MARKET

EPISODE 5: Mr. Saïd Hejal | CEO/Founding Partner | Kronos Homes

 

LPS: Dear Mr. Saïd Hejal, thanks for joining this interview. After graduating from McGill University, you worked for 10 years in the United States for investment funds before founding Kronos Homes in 2014. After only 6 years of existence, Kronos Homes already ranks among the Top 10 of Spanish real estate developers. When you founded the company, did you foresee that your company would develop that fast?

Mr. Saïd Hejal: Kronos Homes was born with a vocation to lead the Spanish real estate market and with an ambitious plan to become a neighborhood developer.

We identified the housing demand opportunities that existed in the market and established a sustainable growth plan. I am proud to see that the path we have set out has been successful and that the forecasts we were managing have been fulfilled.

 

 

LPS: How would you describe the differences between Kronos Homes and other Spanish real estate developers? 

Mr. Saïd Hejal: Our main differential value is our commitment to Architecture and Design. We make houses that breathe design, sustainable architecture, and quality that are integrated into the environment where they are located.

We want to regenerate the cities attending to these values, that’s why our philosophy is#PUREDESIGN. To achieve this, we work with renowned architects such as Ricardo Bofill or Rafael de La-Hoz who help us create iconic residential projects.

 

LPS: How important is the China market to Kronos Homes? And how do you anticipate it to become in five years from now? 

Mr. Saïd Hejal: We believe that this is a market with a lot of potential and that Spain is attractive from a commercial, cultural and investment point of view.

 

 

LPS: What is the typical profile of your buyers? 

Mr. Saïd Hejal: For first residence, national buyers mainly and for second residence, European buyers: German, British, Nordic and Benelux as main markets. Our most usual buyer is the one who buys a first home and has a budget of around 300,000 and 400,000 Euros.

Currently, first-time buyers account for about 70% of our market, a trend that has increased in recent years and has been maintained over the last period.

 

LPS: For our Chinese readers today, can you pick one or two locations in Spain that you feel will have big potential in the future? 

Mr. Saïd Hejal: In Kronos Homes we have observed two real estate markets that have stood out in the last year and they are Valencia and the province of Malaga.

Valencia is an important market for first homes in which the supply is not yet very high. We have just started building the tallest residential skyscraper in that city and in just three months we have sold more than half of its 200 homes. Valencia is the third most important city in Spain with a very good climate, well connected and a growing business volume.

The other big market is the Costa del Sol (Malága). There, foreign buyers of second homes continue to have a great interest in acquiring properties. We have up to five projects in the area. It is also a location that is well connected, has a good climate and a Mediterranean lifestyle that many Europeans want to have.

 

LPS: What are the mistakes to avoid when you are a foreign investor entering the Spanish real estate market for the first time? 

Mr. Saïd Hejal: Trust is the key to these operations. In that sense, the confidence that Kronos Homes, as a developer, can give an investor makes the difference. Our advice is to avoid intermediaries.  We provide free legal assistance to our clients as well as contact with the consulate for the processing of the VISA. With Kronos Homes, you are guaranteed to buy directly from the developer without any commissions or additional costs.

 

 

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LPS CHINA TALKS: EPISODE 4: MS. JOANNE KUA – MALAYSIA MARKET EPISODE 4: Ms. Joanne Kua | CEO | KSK GROUP Recently named by Forbes as Malaysia's top emerging businesswoman, Joanne Kua is the CEO of KSK Group, one of Malaysia's largest corporations with a presence in property development, general insurance and technology ventures. KSK Land, a subsidiary of KSK Group, is the developer behind '8 Conlay', one of Kuala Lumpur's largest and most ambitious real estate developments.       LPS: As the CEO of KSK Group, Forbes recently listed you among the 25 emerging star businesswomen in Asia, and…

LPS CHINA TALKS: EPISODE 4: MS. JOANNE KUA – MALAYSIA MARKET

EPISODE 4: Ms. Joanne Kua | CEO | KSK GROUP

Recently named by Forbes as Malaysia’s top emerging businesswoman, Joanne Kua is the CEO of KSK Group, one of Malaysia’s largest corporations with a presence in property development, general insurance and technology ventures.

KSK Land, a subsidiary of KSK Group, is the developer behind ‘8 Conlay’, one of Kuala Lumpur’s largest and most ambitious real estate developments.

 

 

 

LPS: As the CEO of KSK Group, Forbes recently listed you among the 25 emerging star businesswomen in Asia, and the only one in this list coming from Malaysia.  When you joined KSK Group in 2010, did you foresee that you would reach such heights?   

Ms. JOANNE KUA: When I joined KSK Group in 2010, I knew I would play an important role in the family business. From then on, I took the main responsibility to ensure that KSK Group and all the businesses (under the group) would have to be sustainable to ensure continuity into future generations at the same time honouring my father’s legacy and building my own as well.

It has been an unexpected ‘journey’ which landed me the role of a group CEO and receiving top honours from Forbes Asia’s Emergent 25 List, which I am deeply humbled by.

I personally enjoy the journey of pushing boundaries in our businesses like KSK Land and allowing our business to be future forward. Not many get the rare opportunity and platform to run a business and continue the family legacy. I get to have a platform to effect change to the business, community and the people that I work with.

 

LPS: How would you describe your leadership style, and the way you are managing your team?   

Ms. JOANNE KUA: My leadership style is transformational, working with my ‘tribe’ or team to identify change and opportunities, creating a vision for them to look forward to and hopefully along the way, inspire them to change with the times and constantly allowing themselves to learn and grow personally.

At KSK, our motto is ‘what can you do for yourself?’ before asking them what they can do for the company. The ability to be nimble in a company and to constantly innovate starts with each individual’s growth. Their growth is the company’s growth. People are our biggest assets. I believe in being humble & having grit.

The feeling of victory is when our KSK tribe comes together as one, all from diverse backgrounds, full of grit, drive and passion to take on new challenges and constantly push boundaries in the work we do. When they grow and succeed, it gives me a sense of fulfilment.

 

 

LPS: KSK Group is a giant in the insurance industry. How did you decide, in 2013, that the Group would venture into property development with the creation of KSK Land?   

Ms. JOANNE KUA: The very foundation of any great success starts with the relationships you build with people. That’s why in 29 years, we were able to make Kurnia a household insurance brand for Malaysia.

This new chapter with KSK Land, was inspired by the idea of nurturing a new way of living life abundantly, starting with Kuala Lumpur. A city/destination with endless opportunities and a melting pot of cultures. We didn’t just want to create fancy boxes for people to live in, but a place with a soul.

We realised we had the power to be stagemakers – creating spaces for people to live, work and play in. Bringing together different groups of like-minded communities, allowing people to create their own stories in these spaces and building relationships and trust along the way.

Selling a lifestyle is something we understood during the Kurnia days, as part of our DNA, selling that trust and comfort as well as protecting dreams. 8 Conlay, as our debut development, is an example of this.

 

LPS: 8 Conlay, a mixed-used development consisting of three towers atop a four-storey experiential retail space and located in the very heart of Kuala Lumpur, is the flagship development of KSK Land. In your opinion, what are the most exciting features of this development?   

Ms. JOANNE KUA: From the start, we wanted 8 Conlay to be a landmark of design, innovation and collaboration in the heart of Kuala Lumpur. When completed, 8 Conlay will own the world’s tallest twisted twin residential towers.

Freedom in creativity sets the foundation for the design of 8 Conlay. The Chinese character of the figure eight inspired the curved profile of the YOO8 residential towers. Visually, the curves of 8 Conlay make its towers look like they lean towards each other, evoking a sense of stability and strength.

Ms. Kelly Hoppen

 

YOO8 serviced by Kempinski features two power brands – international award-winning design studio YOO and Europe’s oldest and most established hotel group, Kempinski.

The property’s two residential towers feature interior concepts exclusively designed by Steve Leung & YOO and Kelly Hoppen for YOO, as well as landscape architecture by TROP Studio. The branded residences will provide luxury in-house services by the adjoining five-star Kempinski Hotel. While the retail lifestyle quarters will complete the bespoke lifestyle experience.

 

LPS: Can you tell us more about the cooperation between 8 Conlay and famous Hong Kong architect Steve Leung?   

Ms. JOANNE KUA: Exclusive design concepts mark the identities of the two branded residences — Hong Kong-based Steve Leung brings his Asian aesthetic to Tower A while British celebrity designer Kelly Hoppen’s creative handprint can be seen in Tower B.

For example, as Leung’s style is evocative of a modern urban space as well as a tranquil retreat, YOO8 Tower A exudes a sense of calm, bringing together the best of modern design and refined city living. With interiors designed to reflect Leung’s two exclusive concepts, Wood and Water. The two elements also exude calm and contribute a feeling of wellbeing to the environment. The ideology is evidenced in azure accents and lavish marbled surfaces, embodying the relaxing effect and elegance of flowing water.

YOO8 Tower A’s 564 serviced residences range from 700 square feet to 1,308 square feet across 61 floors, setting a retail benchmark of RM3,283 per square feet.

 

LPS: How important is the China market to KSK Land?   

Ms. JOANNE KUA: 75% of our buyers are foreign, while 25% are Malaysians. Out of the 75%, Hong Kong China and mainland China tier 1 cities buyers make up 50%.

In recent years, China property investors have shifted their interests in property investment to Malaysia, especially into Kuala Lumpur. As Kuala Lumpur remains an attractive investment destination with a rapidly growing and diversified economy and a robust GDP growth.

Kuala Lumpur was one of the top two best cities in Southeast Asia according to Mercer’s 2018 Quality of Living Rankings. In recent years, Kuala Lumpur’s capital appreciation is strong with an average of 5.1% year on year.

According to media reports, Chinese investments in Malaysia’s residential real estate are expected to double by 2025. Residential properties make up the majority of property acquisition from the Hong Kong China and China markets, and one-fifth comprising industrial, commercial and retail properties.

 

 

LPS: Many Chinese luxury property investors are very interested in investing in Kuala Lumpur for the first time, but some are still hesitant because they feel they lack knowledge and experience on this market. Which advice would you give them?  

Ms. JOANNE KUA: Firstly, in terms of branded service residences, Kuala Lumpur has one of the most “affordable” price per square feet, in comparison with Bangkok, Hong Kong China and mainland China.

For example, the 8 Conlay development is priced at USD792 per square feet. While, in Beijing, the Armani Casa is priced at USD1,571 per square feet, in Bangkok, the price per square feet is USD 2,061 for 98 Wireless, and in Hong Kong at USD 4,376 per square feet for the YOO Residence. Kuala Lumpur offers high quality residential products at lower entry costs compared to some of the other South East Asian countries.

Foreigners can buy freehold properties in Malaysia and have the same rights as the locals. Kuala Lumpur also has recorded a capital appreciation on average of 5.1%.

The cultural diversity of Kuala Lumpur makes it easier for mainland Chinese to adapt culturally in terms of language as English, Cantonese and Mandarin are spoken widely with no language barriers. In terms of education, Kuala Lumpur offers a plethora of top international schools with world-class educational talent and facilities. Kuala Lumpur’s upcoming high speed rail project that connects to Singapore in just 90 minutes.

8 Conlay is an example of what will be an iconic development in Malaysia when completed, and buyers can be rest assured of its value appreciation with its residences serviced by Kempinski.

 

LPS: How would you describe the current supply of new luxury real estate developments in Kuala Lumpur?  Is it currently under or over supplied? 

Ms. JOANNE KUA: The upper-income population and high-net-worth individuals around the world have increased and are becoming savvier when it comes to their choice in branded service residences. True branded residences such as 8 Conlay are a rare gem in Kuala Lumpur which differentiates itself from non-branded luxury residences.

According to a Knight Frank Malaysia report, it revealed a growth in foreign investors’ interest, mostly from mainland China, Hong Kong China, Singapore, Japan, Taiwan China, Australia, USA, UK, and some European countries.

According to reports by Savills, KL recorded a premium of 69% against non-branded luxury residences in 2017, while Shanghai recorded a premium of 55% (in 2012) for branded residences and globally, the average premium for branded residences over non-branded residences are 31%.

The report also indicated that the largest premiums are usually achieved in emerging markets where the luxury brand adds an appeal to the newly wealthy. Premiums are also higher in these markets because the standard is usually much greater than existing non-branded stock.

 

 

 

Ms. JOANNE KUA

CEO OF KSK GROUP

MANAGING DIRECTOR OF KSK LAND

Having catalysed her career within the risk management departments of the Munich Reinsurance Company in Munich and Deutsche Bank in London, Joanne Kua returned to Malaysia in 2010 in order to join her family’s business in Malaysia.

In the following year, she was instrumental in leading the RM1.6 billion sale of Kurnia Insurance Malaysia to AmBank/IAG. In 2012, she took the helm as Group CEO and spearheaded the rebranding of Kurnia Asia to KSK Group; and in 2013, she led the privatisation of KSK Group.

Later that year, she founded KSK Land, the company’s trailblazing property development subsidiary currently constructing a mixed-use property at the heart of Kuala Lumpur called 8 Conlay, which comprises a five-star Kempinski Hotel, a lifestyle retail quarters and two towers of branded residences called YOO8 serviced by Kempinski.

In 2016, Joanne co-launched Carmana, the first and largest consumer-to-consumer online marketplace for buyers and sellers of used cars in Thailand. In 2018, Joanne was selected as one of Forbes Asia’s inaugural Emergent 25 list of women making a recent mark in regional enterprises.

She holds a B.Sc. (Hons) in Economics from University College of London, U.K. and M.Sc in Management and Regulation of Risk from London School of Economics, U.K.

 

 

 

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LPS is delighted to announce the repeat participation of Australian real estate developer Auta Group to the 21st edition of LPS to be held on December 4-6, 2020, at the 5-star Wanda Vista Beijing. Auta Developments Group Pty Ltd was founded in 2012 with a focus on developing small to medium projects. Since, inception, the company has completed more than 70 successful projects to date. Over this time, the company has created a comprehensive design & development system, while still keeping a focus on outstanding quality and cost effectiveness. China-based investors willing to learn more on South Australia’s real estate…

LPS is delighted to announce the repeat participation of Australian real estate developer Auta Group to the 21st edition of LPS to be held on December 4-6, 2020, at the 5-star Wanda Vista Beijing.

Auta Developments Group Pty Ltd was founded in 2012 with a focus on developing small to medium projects. Since, inception, the company has completed more than 70 successful projects to date. Over this time, the company has created a comprehensive design & development system, while still keeping a focus on outstanding quality and cost effectiveness.

China-based investors willing to learn more on South Australia’s real estate investments, will be able to interact with Auta Group’s team at their booth C01 during LPS Beijing 2020.

To be held on Dec 4-6, 2020, from 10AM to 6PM, LPS Beijing 2020 is China’s largest and most prestigious international property convention.

 

 

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LPS is glad to announce the participation of Selo Group, an award-winning luxury real estate developer from Lombok in Indonesia. Selo Group will be showcasing its latest developments located in South Lombok and will interact with Chinese luxury property buyers at their A11 booth. Selo Group’s multi-award-winning flagship project Selong Selo Resort & Residences offers Luxury Land & Villa packages in a secure, fully-managed estate overlooking Selong Belanak Bay, South Lombok – with complete resort facilities and infrastructure. To be held on Dec 4-6, 2020, from 10AM to 6PM, LPS Beijing 2020 is China’s largest and most prestigious international property…

LPS is glad to announce the participation of Selo Group, an award-winning luxury real estate developer from Lombok in Indonesia.

Selo Group will be showcasing its latest developments located in South Lombok and will interact with Chinese luxury property buyers at their A11 booth.

Selo Group’s multi-award-winning flagship project Selong Selo Resort & Residences offers Luxury Land & Villa packages in a secure, fully-managed estate overlooking Selong Belanak Bay, South Lombok – with complete resort facilities and infrastructure.

To be held on Dec 4-6, 2020, from 10AM to 6PM, LPS Beijing 2020 is China’s largest and most prestigious international property convention.

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LPS CHINA TALKS: EPISODE 3: MR. MICHALIS HADJIPANAYIOTOU – CYPRUS MARKET   EPISODE 3: Mr. Michalis Hadjipanayiotou | CEO | Cybarco   In this third episode of LPS CHINA TALKS, we are glad to present you Mr. Michalis Hadjipanayiotou, one of the most important real estate leaders in Cyprus, acting as both the CEO of Cybarco (one of Cyprus largest real estate developers, part of the Lanitis Group, one of the biggest corporations in Cyprus) and also as the Chairman of the Cyprus Land and Building Developers Association. Today, we are discussing with Mr. Hadjipanayiotou about the China market, and the vision of…

LPS CHINA TALKS: EPISODE 3: MR. MICHALIS HADJIPANAYIOTOU – CYPRUS MARKET

 

EPISODE 3: Mr. Michalis Hadjipanayiotou | CEO | Cybarco

 

In this third episode of LPS CHINA TALKS, we are glad to present you Mr. Michalis Hadjipanayiotou, one of the most important real estate leaders in Cyprus, acting as both the CEO of Cybarco (one of Cyprus largest real estate developers, part of the Lanitis Group, one of the biggest corporations in Cyprus) and also as the Chairman of the Cyprus Land and Building Developers Association.

Today, we are discussing with Mr. Hadjipanayiotou about the China market, and the vision of Cybarco.

 

 

LPS: Dear Mr. Michalis Hadjipanayiotou, thanks for joining this interview. Everyone has his own definition of what is a luxury home. What is yours? 

Mr. Michalis Hadjipanayiotou:‘Luxury’ is entirely subjective. ‘Home’ is a place of belonging, security and comfort. Put the two together and you should be able to define someone’s ideal surroundings for living – whether on a permanent or temporary basis. At Cybarco we focus on the high end of the market which means we create luxury homes for people who can afford the very best on offer.

The best craftsmanship, concepts, design and interiors within destination developments that offer a unique lifestyle and unrivalled facilities in the most premium locations in Cyprus.

You get far more than a luxury home when you choose a Cybarco property. You invest in a secure community with its own world-class services and facilities. A luxury home to me is a place that meets all your personal needs – at your standards. A place where you feel complete.

 

LPS:What is the contribution of Cybarco to the general development of Cyprus economy? 

Mr. Michalis Hadjipanayiotou:Cybarco is a member of the Lanitis Group – one of the largest and most reputable business groups in Cyprus, in operation for more than 120 years.

Historically, we have always committed to projects for the benefit of the social and economic environment. This is the mission at the forefront of everything we do: we create pioneering destinations that transform lives and communities.

Cybarco has been shaping Cyprus since 1945 with its development and construction projects – it has also had ample activity in the Middle East – but even long before that, the Lanitis Group and the Lanitis family have been playing a leading role in the country’s sustainability.

Our Group is behind many Government, social, humanitarian, cultural, educational and health projects across the island. It is still active in a diverse range of industries from construction, property development, tourism, travel, hotels, transport, leisure and entertainment, to restaurants, golf, marinas, solar energy, trading and agriculture. As such, we are continually pushing the boundaries to deliver projects that change our country and our economy for the better by creating new jobs, upgrading areas around our developments, upgrading the calibre of our tourism, boosting local businesses and encouraging new investment.

 

LPS:How important is the China market to Cybarco? 

Mr. Michalis Hadjipanayiotou:China is a priority for us. We are known to go beyond what’s expected until everything is perfect so we rarely open a new market unless we know it inside out and we are confident we can offer a suitable portfolio and service. We have new projects now, like Trilogy Limassol Seafront that is mainly targeting Chinese buyers who want luxury high-rise living in a secure environment.

This is the ultimate investment opportunity on the island, with beachfront apartments and offices at very competitive prices, near private international schools and in the city centre. Each tower has world-class services and facilities of its own, but the project also boasts a vast private oasis and public plaza.

This is one of the main reasons why our Chinese-speaking team has been growing for almost a year now and our office in China is opening imminently.

 

LPS:What are the main challenges that you are facing when dealing with Chinese investors, and how do you overcome them? 

Mr. Michalis Hadjipanayiotou:Inevitably the way of doing business in China differs from the Western way. Understanding the values and behaviours of different cultures is of the essence.

We work with interpreters, where necessary, and we appreciate that differences in our form of expression require patience. Chinese investors are, for example, often reluctant to openly speak their mind. They are very careful about expressing a negative opinion in front of others out of respect. Decisions tend to take longer to reach and questions demand detailed consideration.

We therefore dedicate time to build the rapport and trust that is needed. It’s important Chinese investors know they are dealing with a reliable company with history and integrity, people knowledgeable in their field.

You must earn their respect, be tactful, transparent and honest. All investors, irrespective of nationality, want investment returns and at Cybarco we have a proven record of attracting many HNWI to our projects with a proven above rate return on investment. We care about our customers and want the best for them – I believe this is clear very early on.

 

LPS:Which advice would you give to Chinese luxury property buyers willing to invest for the first time in Cyprus? And which mistakes should they avoid when entering the market? 

Mr. Michalis Hadjipanayiotou:I would advise all Chinese investors to study the real estate market in Cyprus well before taking up their property inspection trip. Going through a due diligence on the possible investment options will enable them to have a better picture of the market and reduce the possibilities of taking any wrong decisions.

I would also recommend that they choose a prime location for their luxury property which will secure a steady value appreciation of their investment and the highest possible rental income for those who intend to rent out their properties.

Comparing all investment options based on type and location is wise. I would then endorse paying very close attention to the pricing transparency and trustworthiness of the company they are in contact with.

I would urge them to make sure they buy from a reputable, established real estate developer with a long history and proven track record of success. At the same time the choice of a local reputable legal representative is crucial. Implementing the above, someone can secure a sustainable investment.

 

LPS:How would you describe the current supply of new luxury real estate developments in Cyprus? Is it under or oversupplied? 

Mr. Michalis Hadjipanayiotou:There is an increased demand and supply of new luxury real estate in Cyprus – residential and commercial. It is a highly attractive destination for a first or second home and for business.

Beyond the traditional lifestyle and tax benefits, this can be associated with other fields of the Cyprus economy. We will soon see Cyprus becoming an energy hub in the Eastern Mediterranean through the discovery of substantial quantities of hydrocarbons in the EEZ of Cyprus.

The thriving shipping industry, capitalising on its strategic location offering attractive legislative and operational shipping infrastructure, makes Cyprus one of the top shipping destinations worldwide.

We have a superyacht marina, golf resorts…tourism’s steady growth in the last ten years has proved to be one of the most resilient, with further prospects for growth.

All these sectors continue to support a good balance of supply and demand of luxury real estate overall.

 

LPS:How do you foresee the evolution of the Cyprus real estate market for the coming 5 years? 

Mr. Michalis Hadjipanayiotou:A few weeks ago I would have spoken much more optimistically about our steady growth rates, tax incentives, the Cyprus Investment Programme, the new tax residency scheme and the prospects emerging from the discovery of natural gas as stated previously.

The scenario for the development of the market over the next few years continues to be very positive but we must not ignore the potential impact of the recent pandemic on the global economy.

Cyprus has successfully been established as a trustworthy, secure and friendly business destination but bouncing back is also dependant on people’s confidence.

We have all the necessary ingredients to recover when it returns. Cyprus remains an attractive proposition, a highly sought-after destination in a strategic location.

It has all the advantages offered by an EU member state and member of the Eurozone, security, first-rate education, low crime rate, high quality of life, quality services, no pollution and a superb climate.

For these reasons, I believe things will get better soon. I believe in the silver lining!

 

 

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LPS CHINA TALKS - Episode 2 - Ms. Olivia Hsu Decker Born in Shanghai, self-made woman, Ms. Olivia Hsu Decker has become one of the most successful leaders in the California luxury real estate industry. In addition to being a successful real estate entrepreneur, Ms Decker is also a luxury home investor herself, having owned many properties in the U.S., UK and France, including the famous French Chateau Villette, setting of the Da Vinci Hollywood movie.     LPS: Dear Ms. Olivia Hsu Decker, thanks for joining this interview. You were born in Shanghai, and you have become one of the most…

LPS CHINA TALKS – Episode 2 – Ms. Olivia Hsu Decker

Born in Shanghai, self-made woman, Ms. Olivia Hsu Decker has become one of the most successful leaders in the California luxury real estate industry.

In addition to being a successful real estate entrepreneur, Ms Decker is also a luxury home investor herself, having owned many properties in the U.S., UK and France, including the famous French Chateau Villette, setting of the Da Vinci Hollywood movie.

 

 

LPS: Dear Ms. Olivia Hsu Decker, thanks for joining this interview. You were born in Shanghai, and you have become one of the most successful luxury real estate professionals in the United States. When you first started your career in the U.S., did you foresee that you would reach such heights?

Ms. Olivia Hsu Decker: In 1975, I moved to Belvedere-Tiburon which is the most affluent area on San Francisco Bay. I set out to selling only luxury homes in 1979 but without any experience. I didn’t expect that I could become super successful. I worked day and night and provided free decoration service to sellers’ homes that needed to dress up for better look to sell.

I helped buyers to join the yacht clubs and helped to enroll their children to best local schools. I drove clients to airport when they fly back to Asia and other locations. Eventually I earned the respect and trust of the local homeowners. By 1986, I became #1 agent in United States at then the largest real estate company Merrill Lynch Realty.

In 1988, I left Merrill Lynch Realty to start my own company and grew from one office company to now 27 offices and over 670 agents and staffs.

 

LPS:  You currently own Golden Gate Sotheby’s International Realty with 26 offices in Northern California. How important are Chinese buyers in your overall sales? And how do you foresee the importance of Chinese buyers on the San Francisco Bay Area luxury real estate market in the coming years?

Ms. Olivia Hsu Decker: I started in early 1980s with very few Chinese clients and mostly American Clients. But since China became a world economy powerhouse last 20 years, Chinese has been most important source of luxury home buyers in the San Francisco Bay Area and Silicon Valley where I have 9 offices.

In 2018, I sold the highest price home in Silicon Valley at $23.5 million to a Hong Kong buyer and this January, I sold a $18 million home in San Francisco to a Chinese buyer that’s highest sale so far this year.

 

LPS:  Everyone has its own definition of what is a luxury home. What is yours?

Ms. Olivia Hsu Decker: Luxury home by price range in the San Francisco Bay Area is at least $8 million. They also need all the luxurious amenities, style and high quality. They should be in great locations and near center of luxury lifestyle and vibrant business, culture and entertainment activities such as San Francisco and Silicon Valley.

 

LPS: How would you describe the profiles of your Chinese buyers and the specificities of their requirements compared to your other buyers?

Ms. Olivia Hsu Decker: My Chinese buyers are very savvy, they are owners of successful businesses, they buy unique homes in the most desirable areas and expected that I negotiate the best deal for them.

They also own multiple homes. One of my Chinese buyers own homes in London, Hong Kong, Tokyo, Vancouver and bought 6 homes through me in Napa Valley and Belvedere on San Francisco Bay.

Most Chinese buyers also bought homes fully furnished in turn-key condition. They don’t want to remodel or fix anything and they prefer new homes. Also, in San Francisco Area, the views are very important, luxury homes should have great views of the iconic Golden Gate Bridge and San Francisco skyline and the Bay.

 

LPS:  Which advice would you give to Chinese luxury property buyers willing to invest for the first time in the San Francisco Bay Area?

Ms. Olivia Hsu Decker: For the first time Chinese luxury property buyers, they need to work with a knowledgeable trust worthy professional agent to guide them in search of the best property to suit their needs at best price.

Shopping on internet or work with a friend’s friend who is an agent is very risky. First to identify a location they want to buy and set a price range, then search for homes that meet their needs and taste. There is no need to rush into buying until the best home is found.

Some of my Chinese buyers took 2-3 years before they finally bought a home.

 

LPS: What are the main challenges that you are facing when dealing with Chinese buyers, and how do you overcome them?

Ms. Olivia Hsu Decker: The main challenges are the long distance and the limited time they can come over to visit the properties.

Often times, a great property at great price get sold very quickly, Chinese buyers who can’t quickly travel to visit the property missed the chance buying it. They can visit the property on the website photos and video, but the luxury homes really need to be appreciated by a personal visit.

One other problem is they are not familiar with the various neighbors and locations and the various values differences. They also tend to listen to their friends instead of listen to professional real estate agents. It takes a lot of time to educate them not to make mistakes.

 

 

LPS: You have recently acquired Haute Living, a luxury lifestyle magazine. Can you tell us more about it?

Ms. Olivia Hsu Decker: I was Ambassador of Haute Living magazine San Francisco since 2008. I covered the luxury events and wrote about them every issue for 10 years.

In 2018, they finally sold me the franchise for San Francisco and Northern California. I have been improving the magazine every issue for 2 years now and it has become the leading luxury lifestyle magazine in United States.

The magazine fits my luxury real estate business perfectly. Many of my magazine subjects are my clients who are movers, shakers, business leaders, celebrities and philanthropists.

It was easy for me to pick up the phone and call someone I wanted to feature on the cover of my magazine. The magazine opens up all the doors. For example, in 2018 I attended Prince Albert of Monaco Foundation’s Monte Carlo Gala for Global Ocean, I was very impressed with Prince Albert’s missions in saving global ocean and decided to write a cover story. I emailed the Prince’s office and his press secretary called me immediately and provided me information and photos for the article.

I am considering to interview Queen of England for my cover story when she turns 100 years old. This issue, my cover story is the legendary Sophia Loren who is 85 years old and still looking fabulous.

 

LPS:  You often come back to Shanghai for business or leisure trips.  Have you kept a special bond with the city?

Ms. Olivia Hsu Decker: I love Shanghai, it’s the most interesting and colorful city in the world.

I owned French chateaux in Paris and Provence, I lived in villas in Lake Como and Sorrento in Italy, I own luxury residence in London and four homes on San Francisco Bay, but nothing as exciting as Shanghai love the Bund and the French Quarters and the fun shopping areas and food markets, amazing restaurants, the sky scrapers, the city lights at night on the harbor. So colorful and full of life.

Shanghainese are super smart business people and we have good eyes for real estate investment.

When I bought my first French chateau in Aix-eProvence, my friends warned me I would go broke owning a 17th Century chateau which cost a fortune to remodel, to furnish and to keep up.

When I bought my second 17th Century chateau in Paris, my friends thought I was insane. But, I did a great job and when I sold them in 2011, I made almost 10 times profit over my cost.

My biggest regret is I didn’t buy properties in Shanghai 25 years ago before values went way up. I would like to buy a luxury boutique hotel in Shanghai.

 

About LPS China:

LPS is Asia’s largest international property expo, with annual editions in Beijing and Shanghai. Since 2010, LPS is uniting China’s elites with the world’s most respected real estate companies. www.lps-china.com

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Laguna Property & Banyan Tree Phuket, Thailand, have announced their participation to LPS Beijing 2020 to be held on December 4-6, 2020, at the 5-star Wanda Vista Beijing. The participation of Laguna Property will allow China-based property investors to learn more about some of the best luxury properties currently available for sale in Phuket, Thailand. To be held on Dec 4-6, 2020, from 10AM to 6PM, LPS Beijing 2020 is China’s largest and most prestigious international property convention.

Laguna Property & Banyan Tree Phuket, Thailand, have announced their participation to LPS Beijing 2020 to be held on December 4-6, 2020, at the 5-star Wanda Vista Beijing.

The participation of Laguna Property will allow China-based property investors to learn more about some of the best luxury properties currently available for sale in Phuket, Thailand.

To be held on Dec 4-6, 2020, from 10AM to 6PM, LPS Beijing 2020 is China’s largest and most prestigious international property convention.

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LPS CHINA TALKS: EPISODE 1: MR. ROBERT BOOTH – DUBAI MARKET   EPISODE 1: Mr. Robert Booth | Founder & CEO | Ellington Properties   The “LPS CHINA TALKS” series that will allow some of the world’s most respected real estate business leaders to share their views and insights on the China market.  We will start this new series with Mr. Robert Booth, Founder & CEO of Ellington Group in Dubai, United Arab Emirates.  Mr. Robert Booth is among Dubai’s most experienced and successful real estate leaders.  Before founding Ellington Group in 2014, Mr. Booth occupied the position of Emaar’s CEO…

LPS CHINA TALKS: EPISODE 1: MR. ROBERT BOOTH – DUBAI MARKET

 

EPISODE 1: Mr. Robert Booth | Founder & CEO | Ellington Properties

 

The “LPS CHINA TALKS” series that will allow some of the world’s most respected real estate business leaders to share their views and insights on the China market.

 We will start this new series with Mr. Robert Booth, Founder & CEO of Ellington Group in Dubai, United Arab Emirates.

 Mr. Robert Booth is among Dubai’s most experienced and successful real estate leaders.

 Before founding Ellington Group in 2014, Mr. Booth occupied the position of Emaar’s CEO for the Real Estate business, overseeing –among many others- the launch of Burj Khalifa.

 Ellington Group is fast becoming a major player in the Dubai real estate market and is currently developing twelve high-end residential developments.

 Ellington Group will be participating to the 21st edition of LPS – LPS Beijing 2020, this coming December 4-6, at the Wanda Vista Beijing.

 

How important is the China market to your company? How do you foresee the importance of Chinese buyers on the Dubai luxury real estate market in the coming years?

China has always been a key market for Ellington Properties since our inception in 2014. While our focus was initially on our home market of Dubai and the UAE, as well as the wider GCC region, Chinese investors were among the first of our international customers. There has remained a strong appetite from Chinese investors over the years, particularly in Dubai luxury properties, in sought-after residential communities, which has offered an attractive level of yield for investors.

Strong demand from Chinese investors in Dubai’s real estate sector has been supported over the years by factors including the strengthening of ties between the UAE and China with the strategic role of the UAE in the Belt and Road Initiative as well as growth in tourism and business investments.

 

You have been active on the China market for about 5 years. From your experience, so far, how would you describe the profiles of your Chinese potential buyers and their specificities compared to other international buyers, for example buyers from Europe or North America? Do they really have different expectations?

Chinese investors are savvy and astute, opting for investments that hold their value and deliver strong yields in areas such as Mohammed Bin Rashid City as well as preferred locations such as Jumeirah Village Circle and Downtown. Our Chinese investors also like to buy off-plan.

They do their homework and ensure the credibility of the developers. Attractive for its lack of taxes, Dubai has even more to offer to the savviest investors – the Chinese buyers – who appreciate the fact that rental yields in Dubai are still some of the most lucrative worldwide.

Chinese investors are also keen on Dubai’s property sector for the easy accessibility that developments, such as by Ellington Properties, offers to meeting their lifestyle choices. This includes access to malls, high quality educational institutions and healthcare facilities.

 

Has your company taken initiatives to better serve the specific needs of your Chinese buyers? What are the main challenges that you are facing when dealing with Chinese buyers, and how do you overcome them?

We have placed considerable emphasis on engaging with Chinese investors as part of our marketing, with roadshows in key cities in China, as well as events that we have hosted in Dubai for our Chinese investors.

The main challenges are the geographical proximity of investors, but we have managed to successfully address this with our dedicated events and outreach. We’ve built strong connections in the market and these relationships have strengthened over the years. There is an element of ‘trust’ among our Chinese customers which adds to our credentials and enables us to win the confidence of new buyers.

 

What would you say are the most important qualities that are required for a real estate developer to be successful on the China market?

To create a compelling real estate investment opportunity, developers must first understand the aspirations and requirements of Chinese clients, as well as ensure a level of credibility and trust is built with the prospective investor. Creating the right product is key and it needs to be marketed and communicated in the right way, in a manner which will resonate with the investors.

 

With so many luxury real estate developments in Dubai, is it becoming harder to think “out of the box” and deliver projects that are truly different and stand out from the competition?

While fads may come and go, quality and location are two factors that continue to draw people back time and again. Our goal is to create liveable communities that are design-led, with a focus on sustainability and technology, and in turn enhance the lives of residents.

 

Some Chinese investors are really interested in investing in Dubai for the first time but are still hesitant because they feel they lack knowledge and experience on this market. What would you say to reassure them and make them feel more at ease with their first investment?

Dubai has appealed to overseas investors for the quality of the property developments, the geographic location of the UAE where East meets West, and a high demand in terms of the rental market and yield as well as its offering of world-class healthcare and educational institutions that appeal to Chinese customers.

In the long-run, Dubai offers attractive returns to investors. We’ve seen time and time again, investors starting out with one or two properties in Dubai and going on to diversify their property portfolio with additional properties.

 

About Ellington Properties:

Founded in 2014, Ellington Properties endeavours to craft beautiful environments for exceptionally high-quality lifestyles. Inspired by art and reflective of their owners’ aspirations, Ellington Properties residences are classic in feel but contemporary of vision. Ellington Properties’ current projects include high-rise luxury residences and multi-family communities in Dubai, located in the prestigious Downtown Dubai, Mohammed Bin Rashid City, Emirates Hills, Palm Jumeirah or the upcoming Jumeirah Village Circle. www.ellingtonproperties.ae

 

About LPS China:

LPS is Asia’s largest international property expo, with annual editions in Beijing and Shanghai. Since 2010, LPS is uniting China’s elites with the world’s most respected real estate companies. www.lps-china.com

 

 

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ERA Realty Network is the only listed real estate agency in Singapore and the first to reach the milestone of 6,000 registered salespersons on CEA Public Register. Celebrating this year its 38th year of operation in Singapore, ERA Realty Network will showcase at LPS Beijing 2020 some of the very best real estate opportunities currently available in Singapore.     Combining a stable economy, a geographical and cultural proximity with China, as well as world-class education standards, Singapore has always been a favorite investment destination for Chinese luxury homebuyers. Beijing-based elite property investors will get a unique chance to browse…

ERA Realty Network is the only listed real estate agency in Singapore and the first to reach the milestone of 6,000 registered salespersons on CEA Public Register.

Celebrating this year its 38th year of operation in Singapore, ERA Realty Network will showcase at LPS Beijing 2020 some of the very best real estate opportunities currently available in Singapore.

 

 

Combining a stable economy, a geographical and cultural proximity with China, as well as world-class education standards, Singapore has always been a favorite investment destination for Chinese luxury homebuyers.

Beijing-based elite property investors will get a unique chance to browse through Singapore’s most exclusive real estate listings and to interact directly with Singapore-based luxury property experts by visiting ERA Realty Network’s booth C20 at LPS Beijing 2020 to be held on Dec 4-6, 2020, at the 5-star Wanda Vista Beijing.

In addition to being the real estate agency that has sold the most number of properties in Singapore to date, ERA Realty Network also incorporates a powerful research team that is a leader in market research and provides up-to-date data and in-depth analyses.

For more information about ERA Realty Network, please visit http://www.era.com.sg

 

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The Luxury Properties Showcase Ltd. is glad to announce the third consecutive participation of Mar Yapi, one of the largest real estate developer from Turkey, at LPS.   Established in 2006, Mar Yapi is a real estate development company embracing design and innovation to create benchmark communities for sophisticated end-users seeking enhanced lifestyle. It is this dynamic approach that has grown Mar Yapi to one of Turkey’s leading developers, a young company with a fresh approach, creating enhanced investor value with enduring projects that stand the test of time.   Chinese investors looking for real estate investments in Turkey will…

The Luxury Properties Showcase Ltd. is glad to announce the third consecutive participation of Mar Yapi, one of the largest real estate developer from Turkey, at LPS.

 

Established in 2006, Mar Yapi is a real estate development company embracing design and innovation to create benchmark communities for sophisticated end-users seeking enhanced lifestyle. It is this dynamic approach that has grown Mar Yapi to one of Turkey’s leading developers, a young company with a fresh approach, creating enhanced investor value with enduring projects that stand the test of time.

 

Chinese investors looking for real estate investments in Turkey will be able to interact with the Mar Yapi team at their booths D07-08 during LPS Beijing 2020 to be held on Dec 4-6, 2020, at the Wanda Vista Beijing.

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LPS is glad to announce the participation of Alfranko Group at LPS Beijing 2020 to be held on December 4-6, 2020, at the 5-star Wanda Vista Beijing. Alfranko Group will showcase at his booth D29 the best of Malaysian real estate in front of Chinese elite property investors. A subsidiary of the Sezar Group,  Alfranko Group within a very short time has established a reputable track record in property development. Alfranko Group is a major contender in the property industry in Malaysia with its flagship development on a prime piece of land along Jalan Ampang, Kuala Lumpur, known as NOVO…

LPS is glad to announce the participation of Alfranko Group at LPS Beijing 2020 to be held on December 4-6, 2020, at the 5-star Wanda Vista Beijing.

Alfranko Group will showcase at his booth D29 the best of Malaysian real estate in front of Chinese elite property investors.

A subsidiary of the Sezar Group,  Alfranko Group within a very short time has established a reputable track record in property development.

Alfranko Group is a major contender in the property industry in Malaysia with its flagship development on a prime piece of land along Jalan Ampang, Kuala Lumpur, known as NOVO Ampang.

 

 

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The Luxury Properties Showcase Ltd. is proud to announce that Ferretti Group is the main sponsor of LPS Beijing 2020 to be held on December 4-6 at the 5-star Wanda Vista Beijing.   The Ferretti Group is a world leader in designing, building and marketing luxury motor yachts, with a unique portfolio of some of the most exclusive and prestigious brands in the world including: Ferretti Yachts, Custom Line, Pershing, Itama, Riva, Mochi Craft, and CRN. The Ferretti Group has a global presence with six production facilities in Italy, one in North America and one in Latin America.   Ferretti…

The Luxury Properties Showcase Ltd. is proud to announce that Ferretti Group is the main sponsor of LPS Beijing 2020 to be held on December 4-6 at the 5-star Wanda Vista Beijing.

 

The Ferretti Group is a world leader in designing, building and marketing luxury motor yachts, with a unique portfolio of some of the most exclusive and prestigious brands in the world including: Ferretti Yachts, Custom Line, Pershing, Itama, Riva, Mochi Craft, and CRN. The Ferretti Group has a global presence with six production facilities in Italy, one in North America and one in Latin America.

 

Ferretti Group has been sponsor of LPS shows since 2014.

 

“This is going to be the thirteenth consecutive time that LPS and Ferretti Group are working hand in hand, and we’re excited to renew our cooperation at LPS Beijing 2020”, explains Mr. Olivier de Treglode, the founder and CEO of LPS. “Ferretti Group is a fantastic addition to the impressive line-up of powerful luxury brands sponsoring and supporting our show”.

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RE/MAX is the largest real estate network in the world in number of transactions, operating in every continent, in 85 countries, with approximately 90,000 agents in over 7,000 offices. With twelve offices in Portugal, seven in Italy and five in Spain, RE/MAX Expo – the number one RE/MAX agency in Europe – will participate for the 8th consecutive time at LPS, as the company has confirmed to be exhibiting at booth D18 during Asia’s leading luxury property show to be held on Dec 4-6, 2020, at the 5-star Wanda Vista Beijing. RE/MAX Expo Group has specific competencies in real estate…

RE/MAX is the largest real estate network in the world in number of transactions, operating in every continent, in 85 countries, with approximately 90,000 agents in over 7,000 offices.

With twelve offices in Portugal, seven in Italy and five in Spain, RE/MAX Expo – the number one RE/MAX agency in Europe – will participate for the 8th consecutive time at LPS, as the company has confirmed to be exhibiting at booth D18 during Asia’s leading luxury property show to be held on Dec 4-6, 2020, at the 5-star Wanda Vista Beijing.

RE/MAX Expo Group has specific competencies in real estate brokerage, lease management, financial advisory, urban intervention and is able to provide all the support to Shanghai-based investors will need.

“We have been working hand in hand with RE/MAX Expo Group for many years and now the company is becoming one of the most popular exhibitors at LPS”, says Ms Ashley Woo, the General Manager of LPS. “We are grateful for the trust that RE/MAX has put in our exhibitions throughout all these years and we look forward to another great success at LPS Beijing 2020!”

 

Visitors at LPS Beijing 2020 will be able to browse through some of Portugal’s most exceptional properties as well as golden visa’s opportunities by visiting Mr Nuno Ricardo’s team at booth D18 during the 3-day show to be held on Dec 4-6, 2020, at the iconic Wanda Vista Beijing.

 

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LPS is thrilled to announce the sixth consecutive participation of Lennar Corporation at LPS, as the Miami-headquartered company has confirmed its participation to LPS Beijing 2020 to be held on Dec 4-6, 2020. Lennar Corporation is one of the four largest homebuilders in the United States, which was listed in New York in 1972 with total assets of more than $ 6.7 billion, annual revenues of more than $ 8.9 billion, annual sales of 32,000 units, and more than 10,000 employees. Lennar Corporation constructs homes in 19 different states throughout the United States and is the only real estate developer…

LPS is thrilled to announce the sixth consecutive participation of Lennar Corporation at LPS, as the Miami-headquartered company has confirmed its participation to LPS Beijing 2020 to be held on Dec 4-6, 2020.

Lennar Corporation is one of the four largest homebuilders in the United States, which was listed in New York in 1972 with total assets of more than $ 6.7 billion, annual revenues of more than $ 8.9 billion, annual sales of 32,000 units, and more than 10,000 employees.

Lennar Corporation constructs homes in 19 different states throughout the United States and is the only real estate developer that has been awarded the Home Builder of the Year Award three times by the Professional Builder magazine.

Beijing-based investors will be able to learn more about Lennar’s latest projects by visiting their booth C05 during LPS Beijing 2002, each day from 10AM to 6PM at the prestigious Wanda Vista Beijing.

 

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LPS is announcing that LPS Beijing 2020, which was to open on June 19-21, is rescheduled and will now take place December 4-6 in Beijing, at the same venue (Wanda Vista Beijing).   LPS has made this decision due to concerns related to the coronavirus.   The first priority of LPS is the well-being of everyone who attends LPS Beijing 2020: the exhibitors, the sponsors, the VIP buyers, and the LPS team.   Rescheduling LPS Beijing 2020 will allow LPS to provide the world’s leading luxury real estate companies & buyers with a high quality and stress-free event.   LPS…

LPS is announcing that LPS Beijing 2020, which was to open on June 19-21, is rescheduled and will now take place December 4-6 in Beijing, at the same venue (Wanda Vista Beijing).

 

LPS has made this decision due to concerns related to the coronavirus.

 

The first priority of LPS is the well-being of everyone who attends LPS Beijing 2020: the exhibitors, the sponsors, the VIP buyers, and the LPS team.

 

Rescheduling LPS Beijing 2020 will allow LPS to provide the world’s leading luxury real estate companies & buyers with a high quality and stress-free event.

 

LPS would like to thank everyone for their understanding and their continued support for LPS during this challenging period.

 

Together, we’re looking forward to a great edition of LPS Beijing 2020 on December 4-6, at the Wanda Vista Beijing!

 

 

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Ellington Properties is another addition to the exciting line-up of developers and agencies confirmed to exhibit at LPS Beijing 2020 to be held on Dec 4-6 at the 5-star Wanda Vista Beijing. Ellington Properties is Dubai’s leading design-led boutique property developer. Founded in 2014 and focused on sustainability, Ellington creates healthier communities and brings the latest technologies and trends to the market. Ellington’s projects include high-rise luxury residences and multi-family communities in Dubai, located in the prestigious Downtown Dubai, Mohammed Bin Rashid City, Emirates Hills, the world-renowned Palm Jumeirah and upcoming Jumeirah Village Circle. Ellington will be exhibiting at LPS…

Ellington Properties is another addition to the exciting line-up of developers and agencies confirmed to exhibit at LPS Beijing 2020 to be held on Dec 4-6 at the 5-star Wanda Vista Beijing.

Ellington Properties is Dubai’s leading design-led boutique property developer.

Founded in 2014 and focused on sustainability, Ellington creates healthier communities and brings the latest technologies and trends to the market.

Ellington’s projects include high-rise luxury residences and multi-family communities in Dubai, located in the prestigious Downtown Dubai, Mohammed Bin Rashid City, Emirates Hills, the world-renowned Palm Jumeirah and upcoming Jumeirah Village Circle.

Ellington will be exhibiting at LPS Beijing 2020 and is looking forward to welcoming Beijing-based property investors at its D05 booth.

 

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