The 9th edition of LPS, Asia’s leading luxury real estate exhibition, took place from 24th -26th April, 2015, in Beijing in cooperation with Maserati, Ferretti Group and the Bank of East Asia.
Over 5,200 highly affluent individuals from Beijing and Northern China attended the invitation-only event, which has been widely considered by exhibitors and guests as the best ever edition of LPS.
THE PINNACLE OF LUXURY REAL ESTATE ON DISPLAY
The show featured an impressive collection of some of the world’s most exclusive and coveted luxury estates from China and around the globe, with over 35 participating countries.
All the major luxury real estate brands were united under the LPS Beijing banner, from Christie’s International Real Estate to Knight Frank, Emaar, Colliers, Alain Pinel, Keller Williams, Venegas Miami, Luxury Portfolio, Ray White, Re/Max, Halstead, Kensington, Bayleys… and many more.
In total, over 220 cities were showcased at the show, allowing privileged VIP investors to browse through some of the world’s most extraordinary destinations.
All facets of luxury property were showcased at LPS Beijing 2015, from private islands to historical chateaux, ski resorts, properties with private golf courses, and modern luxury apartments.
“The market is rapidly changing. Now, everyone knows that Chinese buyers are key players in the international luxury property market. Chinese luxury property buyers are more informed and at the same time more demanding: they want the very best service from the very best agencies and developers,” said Mr. Olivier de Treglode, the founder and organizer of LPS. “At LPS, buyers know exactly what they will find: only quality, reputable and trustworthy agents, carefully selected from the world’s most sought after areas.”
EXHIBITORS: ON-SITE SALES & UPBEAT COMMENTS
Immediate on-the-spot sales transactions have been reported by various exhibitors during the show such as Colliers International (7 units sold in London), Ray White Australia (9 units sold in the Gold Coast) and Delta Properties Dubai.
Exhibitors all highlighted the increase of attendance levels and quality of contacts made.
“We’ve been working with LPS for the past 3 years and we’ve found that it’s a great platform for brand building and to help us to promote our products throughout China. So we’re very happy to be here and we hope that we can continue our partnership with LPS” said Ms. Catherine Chen, Director of International Properties, Colliers International Real Estate China, the largest international properties agency based in China.
“The invitation-only concept of LPS really suits us to a tee. We’re only high-end luxury and we’re not interested in any other segment of the market. So LPS is a nice fit for us.” Said Mr Zackary Wright, Senior Vice President at Christies International Real Estate, who this year presented exclusive properties from London, Australia and America, as Christie’s International Real Estate organized an exclusive pavilion at the show.
Europe is attracting a growing number of Chinese investors, which in turn has brought exhibitors from all over the continent to the show; with the likes of Greece, Spain, France, Italy, Germany, Cyprus, Switzerland, UK, and Portugal all being well represented. “Exhibiting at LPS offered us a huge visibility; and we will come back again. The previous time we came to LPS, we had a lot of success with the clients who came to Portugal following the show.” Said Ms. Catarina Garcia, Director of Fine Homes and Luxury Properties at Re/Max Portugal, who will be exhibiting for the third consecutive time this coming September at LPS Guangzhou 2015.
“The investors and the buyers that we’ve spoken to are focused on the opportunities for their families, the high education standards in New York and the investment opportunities that New York offers.” said Mr. Harris from Brown Harris Stevens New York ; while Michi Olson, VP of Alain Pinel Realtors, also shared a similar experience: “The profile of LPS visitors can range from single buyers looking for properties for their children because of education, and they’re ready to come, some of them plan to come next month. And there are also investors who will come as well to our area. So we’ve made some great connections here!”